The Mix Tape, Vol. 81
Welcome to this week’s Mix:
Sprint Essays
Growth spaces, not safe spaces
Building in public
You have permission to start now
Sprint Essays
The short essays I wrote this week on health and fitness:
The simple magic of the health and fitness marketing message stack
Health and fitness providers who build this messaging stack have mix-and-match content they can use over and over drive more sales.
The secret social proof weapon for fitness trainers, coaches, and influencers
A fitness pro’s own story of transformation can be their most powerful social proof
Growth spaces, not safe spaces
This week I led my first writing group session for Write of Passage cohort six.
So, I told my group that my sessions were not a safe space.
Growth never feels safe.
Every time in my life I have chosen safety—personally, professionally, and in my writing—I get a lesser outcome than I could have if I chose discomfort.
So I want to create a “Growth Space” where people will push themselves.
I laid out four agreements to enable that growth space in my writing group, and you can read them here.
Blood sugar and negative COVID outcomes
We are relentlessly lectured about masks. That’s fine. Wear a mask.
But health officials never—NEVER—talk about personal health responsibility and COVID. About how being in good metabolic health makes it easier to fight COVID, and every other disease.
And now this:
studies also looked at people’s blood sugar when they were admitted to the hospital, and found that patients with elevated levels were three times more likely to die of COVID than those with normal blood sugar.
Increasingly, I believe our personal health strategies should revolve around maintaining proper blood glucose levels. Pre-diabetes and type-2 diabetes are linked to nearly every negative health outcome.
Prioritize protein. Eat less sugar. Get stronger and leaner. Don’t eat so often.
Harder than wearing a mask. And more important.
Building in public
Wednesday, my friend Ken Evans invited me to speak with entrepreneurs in the Tampa Bay Tech Accelerator program.
We had a high-powered 90 minute discussion about building in public: sharing the ideas, fears, triumphs, and observations each person experiences in building a business.
It’s so important to share. It’s vital to early-stage company growth. And it’s a moral imperative: hoarding your learning, challenges, and successes helps no one.
Build in public, whether you are growing a business, a side hustle, a career, or a hobby. You owe it to yourself and the people who can learn from you.
You can review the presentation here.
You have permission to start now
You are not too old.
It is not too late.
The only thing over the hill are your excuses.
Please hit reply if you have questions, comments, or open rebuttals. (Or just want to say hi.)
Thank you for reading and sharing. And hello to 7 new subscribers this week!